In the realm of fashion, where fleeting trends often reign supreme, true collaborations are like rare constellations—coming together only when the stars align just right. This Fall/Winter 2024, the stars have indeed aligned, bringing us a cosmic reunion between JiyongKim and Alpha Industries. Together, they’ve forged a collection that’s less about following the latest trend and more about crafting timeless armor for the modern warrior—pieces that are sun-kissed, battle-tested, and ready for whatever the world throws your way.
Building on their storied partnership, JiyongKim and Alpha Industries have once again joined forces, this time harnessing the raw power of the sun to breathe life into classic silhouettes. JiyongKim, the alchemist of sunlight, has perfected his craft of sun-bleaching—transforming ordinary fabric into something extraordinary. With each garment in this collection, it’s as if the sun itself has left its mark, branding the fabric with the passage of time and the whisper of countless adventures.
The FW24 lineup is a masterclass in subtle rebellion. It features four essential pieces that don’t just occupy space in your wardrobe; they command attention. The Sun-Bleached Fishtail Coat, Flight Jacket, Fishtail Hoodie, and Curved Multi Pocket Trousers aren’t merely clothes—they’re a second skin, a uniform for the urban soldier. Each piece tells a story, with sun-bleached accents that speak of days spent in the heat of battle, whether that battle is fought in the concrete jungle or on the rugged terrain of everyday life.
Take the Fishtail Coat, for instance. It’s not just a coat; it’s a cloak of invisibility for those who prefer to keep their mysteries close. The sun-bleaching on the hood and chest patch hints at a life lived on the edge, where each fade and discoloration is a badge of honor. The Flight Jacket, on the other hand, is your ticket to the skies—its distressed arm pockets and muted tones suggest it has already weathered countless storms, and it’s ready for more.
But it’s not just about looks—these pieces are as functional as they are fashionable.
JiyongKim and Alpha Industries have poured their shared love for utilitarian design into every stitch, ensuring that these garments move with you, not against you. The Curved Multi Pocket Trousers, with their carefully placed pockets and ergonomic design, are ready to carry the tools of your trade, whether you’re navigating city streets or scaling metaphorical mountains.
This collection is more than just clothing; it’s a testament to the beauty of imperfection and the power of nature. By embracing the sun’s unpredictable touch, JiyongKim and Alpha Industries have created pieces that defy uniformity—each garment is a unique expression of the wearer’s journey, a canvas on which the sun has painted its masterpiece.
The JiyongKim x Alpha Industries collaboration is now available online at JiyongKim, with a wider release on Alpha Industries’ website starting September 9. For those who seek armor that tells a story, that evolves with every wear, and that stands the test of time—this collection is your beacon, guiding you toward a future where fashion is not just about appearance, but about experience.
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Words by AW.
Photos courtesy of JiyongKim.